BSc (Hons) Marketing with Media Communications (2-year degree)

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BSc Marketing with Media Communications (2-year degree) is a stimulating combination degree programme with broadly two-fold aims:

• To equip students with the knowledge, tools and skills of modern marketing. This includes the development of an in-depth understanding of the constantly changing global environment in which marketing actions and decisions have to be taken as well as maintaining a constant customer and competitor focus.
• To introduce students to the technology, styles and issues of the contemporary media and advertising worlds, as well as developing a thorough conceptual understanding of media practice and law.

The BSc Marketing with Media Communications programme is likely to appeal to those who are wishing to pursue a career in marketing, advertising or public relations.

Typical offers

The typical A-level offer is normally BBB-BCC, IB:30-32, BTEC: DDM from relevant National Diploma or equivalent UCAS Tariff points,

Applications to Buckingham are individually considered by the Admissions Tutor and other factors may be taken in to account. Applicants with BTEC qualifications are welcome to apply, including if you have a mix of BTEC and A levels.

Where an applicant is taking the EPQ alongside A-levels, the EPQ will be taken into consideration and result in a slightly lower A-level grade offer.

Foundation options are also available. Please contact the Admissions Office using our contact form or by phone on +44 (0)1280 820227 for more information.

Applicants must also have GCSE English and Maths at Grade C / Grade 4, or above (or equivalent). If English is not your first language you will also need an IELTS score of 6.5 (with at least 6.0 in each component).

Flexible entry

All of our undergraduate programmes operate a flexible entry process, and the Admissions Tutor is happy to consider entrants from all backgrounds with slightly lower qualifications if they are able to demonstrate alternative eligibility for the course. This may be in the form of relevant work experience, keen aptitude and a passion for the subject, or unlocked potential that you feel can be discovered through your studies at Buckingham. If you are uncertain whether you will be eligible to apply for this course, please contact the Admissions Team.

UCAS applications

You may apply either through the national UCAS university admissions system or at any time directly to the University using our own online application form.

Mature students

Because of our two-year degree, we find that the age range of our student body varies between those who have recently completed A-levels (or equivalent) to more mature students. Age is no barrier to learning and we welcome all applications from suitably qualified students.

International students

We are happy to consider all international applications and if you are an international student, you may find it useful to visit our international pages for details of entry requirements from your home country.

The University is a UKVI Student Sponsor.

English levels

If English is not your first language, please check our undergraduate English language requirements. If your English levels don’t meet our minimum requirements, you may be interested in applying for our Pre-sessional English Language Foundation Programmes.

Selection process

Wherever possible, you will be invited to the University to meet the Admissions Tutor for an informal interview and to have a tour of our campus. If you are an international applicant, it may not be possible for you to visit in person, so if the Admissions Tutor has any queries about your application you may be contacted by Microsoft Teams, email or phone.

Our Admissions Team will be happy to answer any questions you may have. Call us on +44 (0)1280 820227 or via our contact form.

Student Contract for prospective students

When you are offered a place at the University you will be notified of the student contract between the University and students on our courses of study. When you accept an offer of a place on the course at the University a legal contract is formed between you and the University on the basis of the student contract in your offer letter. Your offer letter and the student contract contain important information which you should read carefully before accepting an offer. Read the Student Contract 

Quality teaching

We offer high quality, traditional Oxbridge-style teaching, which leads to our degrees being recognised around the world. The standards of degrees and awards are safeguarded by distinguished external examiners – senior academic staff from other universities in the UK – who approve and moderate assessed work.

High calibre staff

Most of our academic staff teach for three terms out of four, with the remaining term used for research. Because of this, we have no difficulty in attracting high calibre, highly respected lecturers, many of whom also have a background in business or industry and can offer networking opportunities for students.

Teaching methods

Teaching is carried out through a combination of lectures supported by seminars and tutorials. A key feature of the Buckingham teaching method is the use of small tutorial groups which provide the most effective means of ensuring that the students benefit from the academic expertise at their disposal. It is also the philosophy of Buckingham’s faculty to be available to students outside the scheduled tutorial times and to encourage good working relationships between staff and students.

Media courses at The University of Buckingham offer students small student: tutor ratios with a dedicated media lab at their disposal. The work is production-based, allowing students to graduate from the programme with a portfolio to present to potential employers.

Besides marketing, students will learn contemporary digital media including design and visual communication, social media, online media, advertising, data visualisation as well as filmmaking and video editing.

Students learn how to use industry standard software including Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere, After Effects), Final Cut Pro, DaVinci, and Tableau, as well as the use of DV cameras, photo cameras and much more!

Assessment methods

The assessment of individual modules within each course varies according to the subject. Assessment is usually by examination, assessed coursework, or a combination of the two. Please check module information for more details.

Preparation for work

All our degree courses combine academic challenge with the transferable skills that will stand you in good stead for future employment. Many of our more vocationally-focused degrees offer the opportunity of work placements and experience in industry.

Graduate employment

Our graduates have gone on to further study at most of the world’s leading universities, including Harvard, London, Oxford and Cambridge and secured jobs in senior positions around the world. Among our alumni we have a graduate who became the head of his country’s civil service and one who became a leading Formula One motor-racing driver. Another secured a position as the Minister of Sabah and one female law graduate became the first British lawyer to become a French Advocate.

What our students and alumni say

“I came to study at Buckingham, thanks to the Desborough Scholarship, in January 2004, and have now graduated with a First Class degree (BSc Hons Marketing with French).

Of all the facilities I saw at university open days across the country, those at Buckingham were the best by far. The student:staff ratio and the round-the-clock library, Internet and building accessibility are some of Buckingham’s best features. Of particular importance to me were those of the MFL Department: the language labs, TV room, press publications… not to mention the willing, enthusiastic and extremely approachable staff.

For me, languages have always been a passionate area of study, and even if you flinch at the thought of an oral exam, you will not find a better place to learn them than at Buckingham.”

Edwina Emery
Marketing with French

“Unlike most British universities, Buckingham’s Marketing degree only takes two years to complete. I have enjoyed the course; mainly because it covers a variety of topics and has given me an insight into the way businesses operate. The personal and friendly teaching environment is something you won’t find atlarger universities. You are treated as an individual as opposed to just another face in the crowd. Most importantly, lecturers are
accessible, which means they can provide additional support if necessary.”

Christopher Doe
Marketing with Media Communications, 2008

The University reserves the right to increase course fees annually in line with inflation linked to the Retail Price Index (RPI) to take account of the University’s increased costs of delivering educational services. If the University intends to increase your course fees it will notify you via email of this as soon as reasonably practicable.

Course fees do not include additional costs such as books, equipment, writing up fees and so on. Where applicable, these additional costs will be made clear.

You may also find it useful to visit the following fee related information on our site:

• Estimated Living Costs
• Grants and Loans

Discounts

Students who graduate from the University and plan to continue their studies with a postgraduate degree at Buckingham can benefit from a very generous automatic discount on their fees:

• 33%, those with a first class honours degree from Buckingham
• 25%, those with a Second Class Honours, Upper Division (2:1) degree from Buckingham

Scholarships

Details of our scholarships can be found on our Bursaries and Scholarships page.

On-campus accommodation

We guarantee on-campus accommodation to all new students for their first four terms of study, as long as it is booked and paid for in good time, so you’re assured of a safe and secure home from home when you arrive at the University. Most new students choose this option.

Living on campus enables you to become involved in University activities, make friends, and integrate with the University community. For some of you this will be your first time in the UK; for others it will be the first time living away from home – and independence brings its challenges as well as its excitements. Whatever your circumstances, we know how important it is for you to feel comfortable in your accommodation.

What’s included?

All our study bedrooms are fully furnished, centrally heated, and connected to the internet. With few exceptions they have a wash basin and small refrigerator. We have a large number of ensuite rooms, and are upgrading more rooms each year. There are shared kitchens for when you wish to cook for yourself.

Find out more

If you’d like to find out more, visit our Accommodation pages or get in touch with our Accommodation Team.

We recommend that all prospective students visit our campus if they are able to, at one of our open days or a Campus Tour, campus tours include a typical student room.

We welcome applications in two different ways – directly via our online application form or through UCAS.

If you’re interested in transferring to Buckingham from another university then please get in touch to talk through your options.