Name of Programme
BSc (Hons) Business Enterprise (BBE)
Final Award
BSc (Hons)
Location
Buckingham
Awarding Institution/Body
University Of Buckingham
Teaching Institution
University Of Buckingham
School of Study
School of Business [Enterprise and Entrepreneurship]
Programme Code(s)
UBSF2SBN / Full Time / 2 Years
Professional Body Accreditation
Relevant Subject Benchmark Statement (SBS)
QAA Enterprise and Entrepreneurship Education: Guidance for UK Higher Education Providers (Sep 2012)
Admission Criteria
Min 300 UCAS points at A level or equivalent or evidence of entrepreneurship.
IELTS score of 6.0.
Applicable Cohort(s)
Spring
FHEQ Level
6
UCAS Code
N190
Summary of Programme
The main objectives of the programme are to enable undergraduate students to start to achieve their own goals in life and in their careers by:
• Achieving a good honours degree.
• Developing Entrepreneurial Self-Efficacy or “can do” mindset.
• Cultivating an ability to “think on their feet”.
• Being flexible and able to adapt in a fast changing business environment.
The programme is not just aimed at enabling the students to come up with a new business idea and then start and run a business successfully.
The central themes of the programme are enterprise and innovation. The programme is of an extremely practical nature and aims to develop entrepreneurial thinking and skills in individuals by providing an opportunity to actually develop and run a business as an integral part of the honours degree. Success on the programme will require active participation in the learning process and the planning, development, management of the business and not related to the successful performance of the business.
The business modules offered on the programme are designed to be of maximum relevance to the students’ business ventures, while at the same time providing necessary core business knowledge and skills for successful employment as a graduate. This is with the intention of producing individuals capable of not only starting up and operating a successful business, but also of working within existing companies to develop and improve them by finding and developing innovative and creative solutions to problems and the management of change.
The programme also aims to develop confidence and self-esteem in the students and both inspire and enable them to create economic value, while incorporating concerns for people and the planet.
Educational Aims of the Programme
• To provide students with an understanding of the core business functions, from a theoretical and practical perspective;
• To enable students to develop the skills, attitude and knowledge to be successful entrepreneurs and intrapreneurs;
• To enable students to systematically analyse the complexities of business and the business environment to enhance their effectiveness in making business decisions;
• To provide an opportunity for students to translate conceptual knowledge into real-world application through the creation and running of their own real business during the degree programme;
• To equip students with the knowledge and skills to develop innovative new ideas and to translate them into a new business venture as an integral part of their degree;
• To enable students to view change and innovation as a natural part of modern life and to equip them to cope with environmental and organisational change and to encourage a positive and critical attitude towards change, innovation and enterprise;
• To develop in students an appreciation of the value of life-long learning and to encourage them to embrace enquiry, study and knowledge creation, both in an organisational context and as a valuable activity for society in general.
• To provide students, on graduation, with the options of: continuing to develop the business started during their degree; or start another business; or to return to and develop the strategic direction of a family business or other small or medium enterprise; or to obtain employment in a start-up or larger company.
Programme Outcomes

Knowledge and Understanding

1. Business enterprise and environments, innovation, entrepreneurship/ intrapreneurship, business planning, marketing and sales, the creation, growth and evolution of business, entrepreneurial leadership.
2. Business functions, international dynamics of business, business economics, marketing and sales, business processes, managing innovation and change, business growth strategy.
3. Management, leadership, business practice and structures, accounting and business records;
4. Cross-cultural management, risks in business, human resources, service management, operations and quality
management.
5. Business risk and how to analyse and manage it
6. Operating in a technological and innovative environment, managing emerging trends and developing multi-channel communications strategies.

Teaching/Learning Strategy

Knowledge of areas 1 and 2 will be developed through:
• Attending an integrated series of workshops (involving visiting entrepreneurs and other business people presenting and discussing cases from successful and unsuccessful business ventures),
• Regular meetings with academic staff to discuss business and academic issues.
• Listening to and questioning visiting entrepreneurs and external business mentors.
• Attending specialist entrepreneurship and venture creation workshops.

Core knowledge and understanding of areas 3 and 4 will be acquired through formal lectures, tutorials, seminars and workshops, as well as group working and guided independent study.

The six core disciplines are taught through the formal lectures, seminars, tutorials and workshops and are assessed through coursework, group and individual projects, reports and presentations and examinations. Weightings vary from module to module, at the discretion of the lecturers and will be made explicit on each module-specification document.

Assessment Strategy

In the first two terms, setting up and running the student business will be assessed through the development, review and presentation of a student business plan, regular student business reviews and a series of individual and group-based assignments to enable assessment of the integration of theory and practice. In particular these focus on areas 1 and 2.
Programme Outcomes

Cognitive Skills

1. The ability to think creatively and innovatively.
2. The ability to utilise qualitative and quantitative information to generate viable options for decision-making.
3. The advanced ability to manage the complexities of business planning and business development
4. High level communication skills, including IT competence, as a tool for effective communication.
5. Collaborative and group learning skills.
6. Ability to work in a multicultural environment.
7. A sense of personal responsibility.
8. Ability to reflect on learning.

Teaching/Learning Strategy

Cognitive skills in areas 1-6 are promoted via the business planning process. This comprises: setting up, developing and running a business, working with academic and external business mentors, individual and team projects, lectures, interactive tutorials and seminars, independent study, case studies and classroom business exercises.
Skills 5 & 6 are developed through the sharing of ideas and knowledge in a multi-cultural environment.
Skill 7 is developed through effective planning, preparation and self-motivation to enable the individual to develop their own business or change and develop a family or other business.
Skill 8 is developed through the weekly reviews with the Programme Director (working as Chairman of their business) and the completion of regular Business and Personal Review Reports

Assessment Strategy

Cognitive skills in areas 1-8 are assessed by the business plan, pitch, business and personal review reports, coursework, examinations and group and individual projects, reports and presentations.
Programme Outcomes

Practical/Transferable Skills

1. Create, plan and develop a new business
2. Market and sell products and/or services
3. Develop leadership and team-building/group- working skills
4. Develop decision-making and problem-solving skills
5. Apply theories in practice
6. Manage time and self efficiently

Teaching/Learning Strategy

Key skills 1 & 2, in particular, will be developed through the “Starting a Business” module in the first six months of the programme. All the skills will be developed when starting and running their own businesses for the final eighteen months, working with academic and external business advisers.

Presentations, “pitching” and individual and group projects involving their businesses will, in particular, facilitate the development of key skills.

Assessment Strategy

Assessment of key skills is via a wide range of methods, including: review of the students’ business plan and the “pitch” for seed-corn capital by the Buckingham Angels venture capital panel, business and personal review reports, written coursework, individual and group presentations, reports and examinations.
External Reference Points
• Framework for Higher Education Qualifications:
Link
• Relevant Subject Benchmark Statement:
Link
Please note: This specification provides a concise summary of the main features of the programme and the learning outcomes that a typical student might reasonably be expected to achieve and demonstrate if he/she takes full advantage of the learning opportunities that are provided. More detailed information on the learning outcomes, content and teaching, learning and assessment methods of each course unit/module can be found in the departmental or programme handbook. The accuracy of the information contained in this document is reviewed annually by the University of Buckingham and may be checked by the Quality Assurance Agency.
Date of Production
Date approved by School Learning and Teaching Committee
Date approved by School Board of Study
Date approved by University Learning and Teaching Committee
Date of Annual Review

 

PROGRAMME STRUCTURES

BSc (Hons) Business Enterprise (BBE)

UBSF2SBN / Full Time / January Entry
Term 1
Winter
Understanding Business and Management with Embedded Academic Skills [L4/30U] (BUFUNBM)
Information-based Decision Making [L4/15U] (BUFIBDM)
Personal Effectiveness & Communication Skills [L4/15U] (BUFPECS)
Term 2
Spring
Accounting for Business [L4/15U] (BUFAC4B)
Marketing Fundamentals [L4/15U] (BUFMFUN)
Psychology of Entrepreneurship [L4/15U] (BUFPSEN)
Innovation and Entrepreneurship [L4/15U] (BUFIENT)
Preliminary 1 Examination
Term 3
Summer
Behaviour in Organisations [L5/15U] (BUFBEHO)
Accounting for Decision-Making [L5/15U] (BUFA4DM)
Planning and Pitching a Start-up Business [L5/15U] (BUFPPSB)
Selling and Sales Management [L5/15U] (BUFSASM)
Term 4
Autumn
Globalisation and International Business [L5/15U] (BUFGLIB)
Sustainable Operations [L5/15U] (BUFSOPS)
Law for Small Business [L5/15U] (BUFLSBU)
Part 1 Examination
Term 5
Winter
Managing People and Change [L6/15U] (BUFMPCH)
Disruptive and Sustainable Innovation [L5/15U] (BUFDSIN)
Term 6
Spring
Digital Economy and Digital Business [L6/15U] (BUFDEDB)
Business Success through Service Excellence [L6/15U] (BUFBSSE)
Marketing Communications [L6/15U] (BUFMACO)
Part 2 Stage 1 Examination
Term 7
Summer
Research Skills for Business [L6/15U] (BUFRSKB)
Small Business Growth and Exit Strategy [L6/15U] (BUFSBES)
Term 8
Autumn
Business Review [L6/30U] (BUFBREV)
Part 2 Stage 2 Examination

 

BSc (Hons) Business Enterprise (BBE)

UBSF2SBN / Full Time / September Entry
Term 1
Autumn
Understanding Business and Management with Embedded Academic Skills [L4/30U] (BUFUNBM)
Preliminary 1 Examination
Term 2
Winter
Information-based Decision Making [L4/15U] (BUFIBDM)
Personal Effectiveness & Communication Skills [L4/15U] (BUFPECS)
Innovation and Entrepreneurship [L4/15U] (BUFIENT)
Term 3
Spring
Accounting for Business [L4/15U] (BUFAC4B)
Marketing Fundamentals [L4/15U] (BUFMFUN)
Psychology of Entrepreneurship [L4/15U] (BUFPSEN)
Preliminary 2 Examination
Term 4
Summer
Behaviour in Organisations [L5/15U] (BUFBEHO)
Accounting for Decision-Making [L5/15U] (BUFA4DM)
Planning and Pitching a Start-up Business [L5/15U] (BUFPPSB)
Selling and Sales Management [L5/15U] (BUFSASM)
Term 5
Autumn
Globalisation and International Business [L5/15U] (BUFGLIB)
Process and Operations Management [L5/15U] (BUFPOMT)
Law for Small Business [L5/15U] (BUFLSBU)
Part 1 Examination