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Updated: 26-Jul-2010

Introductory Certificate in Marketing

  Home   >>   Business School   >>   The Chartered Institute of Marketing (CIM)   >>   Introductory Certificate in Marketing

The Introductory Certificate in Marketing is made up of two units, What is Marketing? and Understanding Customer Relationships. This short course gives students the insight and fundamental knowledge they need to start their careers in marketing. It is aimed at all adults whether school leavers or those wanting to change from their previous career path.

More information / how to apply

If you would like to find out more, please Christine Jackman, CIM Programme Director, (cim@buckingham.ac.uk), or phone +44 (0)1280 820128 or Download an application form.

Units

What is Marketing?

Understanding Customer Relationships

Teaching dates

Classes during Autumn 2010

Classes in early 2011

Entry requirements

No previous qualifications or marketing experience required

Assessment

1-hour online examination Written assignment

Tuition fees

£425.00*

£425.00*

Other costs

  • CIM Affiliate (Studying) Membership CIM Affiliate (Studying) Membership (external link)
  • Examination fees (payable to CIM) - typically £55 for examinations and £70 for written assignments
  • Books, stationery and sundry materials

* Payment can be made in full (for both units) at the start of the course or in installments at the start of each unit. Please contact our Finance Office for more details.

See also